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Sponsored Video – You Inside by Volvo
An empty packet of crisps, a hairy boiled sweet stuck to the carpet, gig tickets from three years ago, hundreds of CD, most of them without a case. A pair of wellies and somebodies umbrella in the boot, welcome to the world of my car.
Apparently the interior of your car can say a lot about your personality. Car manufacturer Volvo want to know what sort of person you are.
In order for them to understand the needs of their drivers and passengers, they’ve come up with the ‘You Inside’ App. The idea is to upload pictures of your cars interior, enter some additional info and the App will tell you something about your personality and compare it with other people from all around the world.
They coined terms for particular types of people depending on the analysis of their photos. For example there is the ‘Comfort Adventurer’, the ‘Lives life to the full’, and the ‘Messy Life Enjoyer’. Based on the interior of my car I think I could be a combination of several, perhaps a ‘Comfortable Messy Enjoyer’ would be an accurate description.
While it’s been produced as a fun App, similar investigations have led to such marvelous inventions as the XXL one size fits all Cup Holder, and a dedicated sunglasses compartment.
So who knows what the future may bring? It could be down to you.
Personally I’d like to see a blanket introduction of the ‘Curry Clip’, somewhere you can hang your takeaway bag from on the way back home on a Sat night without it going all over the seats.